Fresh Chiropractic Internet Marketing with Social Media
When utilizing social networks like Myspace, YouTube, and Facebook for your next chiropractic marketing campaign, be very careful how you proceed. You only get one shot at building credibility within your niche or local community, so, ideally you want to make sure that you receive guidance from someone who’s successfully harnessed the power of these networks already. Going at it alone will cost you thousands of dollars in mistakes, missed new patient opportunities, and a great deal of time, energy and effort learning a new language. There are also unspoken rules you must know as well if you want to be in it for the long term.
Social media is an interesting phenomenon, in the fact that, it has spread like wildfire and permanently altered the landscape and dynamics of communication as we know it. A question that is asked frequently by chiropractors is, “Are social networks just for teenagers?” In short, the answer is a whopping no! Not sure where this misconception came from but many are still oblivious to the millions of middle and older aged folks plugged in daily. Did you know that employers are actually passing laws at work because employees are literally addicted to this style of communication? As a savvy business owner and entrepreneur, I knew the implications of this immediately so I took advantage and my life hasn’t been the same since.
The internet is a vast ocean that offers the means to a much easier life. Chiropractors need to update with the changing times, as outdated and expensive ways of marketing and crippling the profession. Online web 2.0 methods have shaken the traditional chiropractic marketing paradigms at their roots and there has never been an easier time to build a massive practice or establish multiple sources of income.
I can show you exactly how to use social media to get tons of new patients into your office each month. And here’s the real prize: you aren’t going to pay one dime on advertising to do it! Your current consultant or practice management “guru” likes to pretend like they know what I’m talking about, but in reality they have no idea about what I teach, and they wish they did.
You would think every business would be using these social networks for their growth, but in reality, almost no one is! But the ones that I taught have, and they are the ones surviving and thriving in these difficult times. On one of my profiles, I have in excess of 6,400 friends, 3,000 of which are members of my local community who I can communicate with via blogs and bulletins. I’m honored to be the absolute first and only consultant to use social media’s power to unleash unbelievable wealth and attention, and only my students are privy to this priceless information.
I was able to personally establish myself as the best chiropractic expert in my community and almost automatically received countless new referrals monthly. The reputation that I have created for myself is gold in the industry, and when people go onto MySpace or YouTube looking for a doctor / chiropractor, they’re going to come up with me. People are hungry for this information, and my endless speaking engagements are proof. My goal was to improve the business and lives of practicing chiropractors and many others, and I have achieved that goal.
Start by brainstorming how exactly you want to promote yourself in your community, and from these ideas you can make simple videos that allow people a glimpse of the real person behind your practice. Keep the videos under 5 minutes, and make them fun and interactive for maximum effect. My video training course shows you how to accomplish all this and more!
Heck, you don’t even need a video camera at first, although if you want to be a major player you’ll get one. When I first began, I was doing tutorials with only screen capture software and it was yielding some pretty amazing results. A few of my videos went viral, which just means they spread like a virus. This is, again, free advertising and desperate docs that use pay-per-click on the search engines would kill for these results. Instead, they waste there money spending in upwards of one dollar per click while my videos are getting hundreds of views per day at no charge and allowing me to dominate Google. It’s time to own your greatness fellow chiropractor!
Comments
Leave a Reply


